2013 Marked a big year for Geekhouse and our support of a CX team. In their 2nd year as title sponsor Cuppow really stepped up and allowed us to sponsor a 6 person Elite squad based in New England.
We new we wanted to do something big with the kits, so again we went back to Adria Klora as head designer. The Razzle Dazzle kit from 2012 really stood out and became a staple of Geekhouse racing. So how do you make the best kit ever, again?
For us a good kit, always comes from a good story. We started to look at different patterns from the same era as Dazzle Camo, and found the patterns were based out of the Deco style. From there we looked at textiles and architecture and picked a geometric pattern that we felt was an extension of our previous designs.
We also switched up the colors as well for 2013. We decided to go from Neon to more of a subdued pastel and incorporating more black, which is a nod to the Geekhouse Club kits. We wanted these kits to stand out, but in a more laid back “It’s cool baby, I guess I’ll go on a date with you, no big deal.” kind of way.
So now is your chance to buy these limited edition 2013 kits. This is the one and only time we will offer these kits, so get while the gettin is good. Check out the store here! Thanks guys!
